Pipe Up

Visual identity and advertising for Pipe Up – a bold new hardware brand transforming pipes from ugly necessities into expressive statement pieces.

With a range of vibrant colours, shapes, and sizes, its pipes are designed to be seen – not concealed – turning everyday plumbing into a creative expression of personality and style. Pipe Up's confident, funky personality is reflected across its identity and advertising, encouraging individuality and celebrating the power of standing out.

Brief set by Red Dot Studio.